The Cowboy Way

Character Built Daily : in 26 Weekly Lessons

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The Cowboy Way

$25.00

One time

Membership to The Cowboy Way program including a text message 5 days a week and a COWBOY WAY download printable booklet with the weekly theme and daily lesson for 26 weeks - plus online access to the whole program by the week with pdf workshops available for every lesson. Includes one phone number for daily texts. One time payment $25 *texts start October 5

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The Cowboy Way - Family

$75.00

One time

Membership to The Cowboy Way program including a text message 5 days a week with a daily lesson for 26 weeks - plus online access to the whole program with pdf workshops available for every lesson. Includes up to 5 phone numbers for daily texts. One time payment $75 *texts start October 5, 2027

The Cowboy Way

Help your teen live the Cowboy Way : work hard, keep their word and take responsibility.

How to keep your word when it’s inconvenient. How to take correction and learn from it. How to be the person someone can count on, at work, at school and at home.

Those are conversations worth having. And sometimes, all it takes to get one started is a simple text.

The Cowboy Way is back for our second session!

Teens, adults and families loved our first six months together. Parents told us the messages became conversation starters around the dinner table. Grandparents sent them to grandkids and talked through the lessons together. Teens loved the reminders and the cowboy way of looking at life: take responsibility, treat people right and follow through.

That’s exactly what we hoped this would become. Something you can carry into your day and share with the people you love.

52 weeks of practical lessons with one small tip to put into practice each day.

The Cowboy Way brings lessons in grit, accountability, communication, leadership, work ethic, money management, digital responsibility and personal discipline right to your phone.

Read it before school. Think about it on your way to work. Bring it up at dinner. Try it when a hard moment comes along.

You don’t have to live on a ranch to live by the cowboy code. And you’re never too old to use a good reminder.

YOUR COWBOY WAY MEMBERSHIP INCLUDES:

Weekday texts with something you can use that day

Five days a week, you’ll receive a short piece of wisdom, a practical suggestion or a reminder to put your values into action. Texts are optional if you prefer to follow along in print.

The complete printable 26 week workbook

Each week has a three page lesson featuring the topic of the week, five days of wisdom and suggestions, a Grit Check In and a written reflection. Print it, put it in a binder and make it your own. Use it independently, as a family or as a way to stay connected with a grandchild.

PLUS The Cowboy Way Student Journal & Academic Planner

A printable journal that follows students from freshman through senior year, helping them take ownership of their goals and keep track of what they’re accomplishing. There’s space for personal and academic goals, community service hours, work experience, honors, new skills, summer plans and honest reflections. College planning pages help students explore majors, prepare for campus visits and organize application steps. Start with the year your student is in. By graduation, they’ll have a record of their effort, experiences and growth to draw on for applications, interviews and whatever comes next.

Example daily texts :

End the Day on Purpose : Most people end the day the same way they started it... scrolling in bed, watching one more episode, falling asleep with a screen. Then they wake up tired and wonder why. A clean shutdown is a gift to tomorrow's version of you. Stick to a bedtime, leave your phone across the room and get a good night's sleep!

Writing Is How You're Judged These Days : Most people will read you before they ever meet you from a text, an email, a comment, or a DM. Sloppy writing reads as sloppy thinking. Use capital letters, full sentences, no shortcuts. Ten extra seconds of care to fix typos and grammar changes how seriously you're taken.

Speak Up When It Matters : The hardest words to say are usually the ones that need saying. The honest answer or the hard thing to ask, where to draw the boundary. Most people swallow these and resent it later. But cowboys say the thing that needs to be said with clarity and honesty and kindness, then move on.’

Do the Right Thing When Nobody Will Know : The real test of integrity isn't what you do when people are watching. It's what you do when they're not. Return the extra change, fix what's broken, close the gate behind you. Today, do one right thing when nobody would know the difference. Don't tell anyone you did it, just do it for yourself.

Build a Reputation Worth Finding : Your online presence isn't just a risk, it's a chance to build something positive that follows you. Like an online resume - your future self will be judged on it! Share the things that reflect who you are. Support others and encourage. Cowboys stand out because their actions reflect their character.

Being a Good Guest : When you're in someone else's home or vehicle, you're on their turf. Ask before you open the fridge. Offer to help clean up. Leave the guest room tidier than you found it. Cowboys are guests who get invited back because they are low maintenance, grateful, considerate… and write the THANK YOU NOTE!

When You Want to Quit, Do 10 More Minutes : Your brain quits before your body does. When you feel like stopping, set a timer for 10 more minutes. This could be 10 more runs, 10 more minutes of studying, cleaning or working. Most breakthroughs happen right after the moment you wanted to walk away. This builds mental toughness and perseverance… important skills!